Camera technology has advanced at a breakneck pace in the last decade, and now, we are on the doorstep of an AI revolution that will cause a fundamental shift in the way we work with, and in some cases, even in the way we create images. And while many of those tools have made our lives easier, they have arguably also sapped creativity from a lot of the craft. Have we lost the fundamental aim of photography? This fantastic video essay discusses the issue.

Coming to you from Craig Roberts of e6 Vlogs, this excellent video essay discusses the issue of obsession with cameras and how we often lose sight of the fundamental craft of creativity because of that. No doubt, cameras are rather nifty gadgets, and it can be a lot of fun to nerd out over them. I don’t think there is anything wrong with that if it makes one happy, but where it often goes wrong is when the pursuit of technology starts to take the place of the creative craft. As much fun as cameras are, at the end of the day, they are the means, not the end. Check out the video above for the full rundown from Roberts.