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Texas Border Business

EDINBURG, Texas – The Edinburg Chamber of Commerce is pleased to announce that it will be hosting a marketing workshop for local business owners on April 19, 2023. The workshop will be held at the Chamber’s office located at 602 W University Dr, Edinburg, TX 78539.

The workshop, titled “Art of Marketing” will cover various topics related to marketing, including the identification of target market, pricing strategy, and much more. The workshop will be led by Marivel Mata, Senior Business Advisor at the UTRGV SBDC, and will help businesses improve their marketing efforts.

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“We’re excited to offer this workshop to local business owners,” said Ronnie Larralde, Executive Director of the Edinburg Chamber of Commerce. “Marketing is an essential part of any business, and we want to help our members improve their marketing strategies so that they can grow and succeed.”

The workshop will run from 8:30 A.M. to 10:30 A.M. and will include a Q&A session where attendees can ask the presenters any questions they may have. Light refreshments will also be provided.

The Edinburg Chamber of Commerce is committed to supporting local businesses and helping them thrive in the community. This workshop is just one of the many initiatives that the Chamber has launched to support its members.

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Registration for the workshop is now open, and interested business owners can register online on the Chamber’s website or by calling the Chamber’s office at (956) 383-4974. Space is limited, so interested attendees are encouraged to register early to secure their spot.

For more information about the workshop or the Edinburg Chamber of Commerce, please visit www.edinburg.com

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Drawing inspiration from the systems and networks that connect us to one another, the world around us, and realms we can’t even see, Dustin Yellin (previously) encases detailed narratives between numerous layers of glass. At the Liberty Science Center in New York City, Yellin’s 10,000-pound The Politics of Liberty explores historical time—past, present, and future—as part of the center’s 30th anniversary Big Art program.

As the founder and director of Pioneer Works, a multidisciplinary center with a mission to build community through the arts and sciences, Yellin is no stranger to exploring ways that art can educate and communicate about important topics. Using paint and clippings from print media, the Brooklyn-based artist creates elaborate, allegorical scenes that tap into viewers’ emotions and consciousness and encourage new ways of thinking about society and its infrastructures. Yellin embraces interdisciplinary approaches and says the Big Art initiative demonstrates the “fundamental belief in the ability of ideas to exist fluidly across different domains, inviting us to consider the different ways in which an understanding of our universe can be expressed and to feel the expanses of our minds.”

In The Politics of Liberty, seven columns are presented in a chevron layout depicting two landmasses on either side of a watery basin. He spent around 20,000 hours—that’s about 834 days!—painstakingly composing tiny details between sheets of laminated glass. One section portrays a fictive community gathered around an ancient totem, followed by a society of the future in which its denizens don jet packs within a “techno-metropolis” that rises up around a rocket ship. From each of these areas, waterfalls feed into a central world full of tall ships, supertankers, rafts, and drones.

Rather than a linear expression of time, a mashup of technologies, climates, and terrain merge seamlessly into one another. By portraying the past, present, and future simultaneously, Yellin prompts viewers to consider the interconnectivity of all time periods and how our actions in the past and today will continue to influence the future.

The Politics of Eternity is on view at the Liberty Science Center for the next year. Explore more work on the artist’s website and Instagram.

Do stories and artists like this matter to you? Become a Colossal Member today and support independent arts publishing for as little as $5 per month. The article Past, Present, and Future Converge in Dustin Yellin’s 10,000-Pound Glass Sculpture at the Liberty Science Center appeared first on Colossal.

Bringing together expertise in animation, production, performance and storytelling

TORONTO, April 10, 2023 /CNW/ – Seneca is creating one of the most comprehensive film training institutes in Canada.

The Seneca Film Institute (SFI) will build on Seneca’s success in areas of film production, including animation, acting, fashion and marketing.

A transformative initiative within Seneca’s Faculty of Communication, Art & Design, the SFI will provide students in more than 30 programs with the skills and experiences that will allow them to thrive in Canada’s booming screen industry.

“Seneca is uniquely positioned to meet the high demand for exceptional talent in screen-based industries,” said Kurt Muller, Dean, Faculty of Communication, Art & Design. “The SFI will bring together our exceptional faculty, industry partners and alumni to prepare talented graduates for success in front of or behind the camera.”

The SFI will be led by Mark Jones, an award-winning educator, producer and writer in the creative communications and digital technologies industries. Mr. Jones will remain the Chair of Seneca’s School of Creative Arts & Animation in addition to serving as Director of the SFI. Sunny Yi, a renowned documentary filmmaker and journalist, will serve as academic lead for the SFI’s development.

“With a focus on innovation in storytelling forms and technologies, the SFI will offer students an enriched cross-disciplinary experience,” said Mr. Jones. “We will advance Seneca’s impact in this sector through our world-class programs, business development partnerships and community outreach.”

This initiative will strengthen Seneca’s track record of innovation and industry involvement in creative arts education. Seneca was the first postsecondary institution in Canada to partner with industry leaders Adobe and Avid to become an Adobe Creative Campus and an Avid Media Campus.

The SFI will utilize Seneca’s state-of-the-art classroom and lab spaces, including the Control Room, Digital Animation Lab, Integrated Newsroom and Music Production/Creation Hub.

About Seneca:

Seneca is taking on the great challenges of our time – rebuilding the economy, equity and sustainability. We’re delivering great polytechnic education that combines rigorous academics with practical training. From health care to technology, business to creative arts, community services to arts and sciences, we help students get ready to make their mark in the world. We’re #SenecaProud of our expert faculty, excellent staff and outstanding facilities. We have deep connections with industry and offer thousands of co-op and work placements to get our graduates job-ready. Full-time or part-time, in-person or online, students choose the option that suits them. Learn more: senecacollege.ca

SOURCE Seneca

For further information: Ryan Flanagan, Media and External Relations Specialist, 416.764.0996, [email protected]

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Antonio Gravante / EyeEm/Getty Images/EyeEm

When I saw the Barbie trailer, an homage to 2001: A Space Odyssey, I was blown away. I was intrigued by the concept of a Greta Gerwig interpretation of the Barbie universe, and when the trailer ended I was completely sold on the project. The trailer brilliantly set a unique tonal expectation and captivated an unexpected demographic through its referential humor.

This trailer sparked me to analyze my love for movie trailers.

Many trailers use genre as a way to sell a film. For example, action trailers follow a clear format. They draw you in with spectacle and show fans of the genre that the film will have all the fight scenes and explosions they could want. Other trailers rely on the persuasive tool of star power — focusing on the biggest names involved in the project. Finally, there are those like the Barbie trailer that sell you on a movie using eccentric style and creative editing as a marketing tool.

For the most part, we’ve moved past the bellowing voice-overs declaring “IN A WORLD…” at the start of a trailer. Nevertheless, a movie trailer is in fact inviting you into their world. When done well, they are a perfectly crafted nugget of persuasion.

The good, the bad and the brilliant

A common complaint about trailers is that they defeat the purpose of needing to actually see the movie. To skeptics out there, I want you to feel heard: there are some awful trailers. Every plot point spoiled, every punchline told, every twist revealed. But the bad trailers make the good ones even sweeter. A perfect example can be found in two trailers for Stephen King movie adaptations.

The trailer for the 1976 horror film Carrie manages to reveal almost every important part of the movie. By the end, there is no feeling of excitement or curiosity about the film.

But then you have the trailer for The Shining. After some scrolling credits highlighting the big names of the movie, an eerie tune gets increasingly louder and blood begins to rush out of elevator doors. The blood takes over the entire screen and the trailer concludes.

The trailer brilliantly utilizes the power of the well-known novel the movie is based on to create a trailer so compelling it doesn’t need a single word. Even if you haven’t read the book, you know everything you need to know: this movie will be a masterfully terrifying experience.

Then you have trailers that expertly montage key moments without actually giving away anything. The Social Network trailer is one of the most captivating pieces of storytelling. Whoever decided to score this trailer with a Belgian girls choir cover of Radiohead’s “Creep” deserves a raise. It begins with an eerie depiction of social media and builds to a frantic pace, matching the film’s story but leaving the audience wanting more.

From the witty rhythmic pacing of The Big Short trailer, or the unparalleled editing genius of the Dr. Strangelove trailer, or the needle drop of “Paper Planes” by M.I.A. in the Pineapple Express trailer, a good trailer plays like a music video. A perfect companion piece to another art form. They allow you to reenter the world of a movie in just a few minutes.

The exhilaration of expectation

I love rewatching trailers for movies I’ve seen, but I want to highlight one of the most magical components of movie trailers: the exhilaration of expectation. Trailers build conversations and community surrounding the anticipation of a movie.

Something special occurs when a compelling preview plays at the theater. The murmur of noise spreads as moviegoers express approval for the upcoming project. In just a couple of minutes, a trailer has given people something to talk about and a shared thrill. Watching a good trailer that captures the essence of a movie builds a lovely bubble of excitement that you get to share, discuss, and develop as you wait for a movie’s release.

Whether it is to revisit a beloved movie, to build excitement for an upcoming project, or just to admire a masterclass in curating a vibe, movie trailers are truly an underappreciated art form.

What are you really into? Fill out this form or leave us a voice note at 800-329-4273, and part of your submission may be featured online or on the radio.

The complexity of the world today—with emergencies related to climate, health, migration, and more—demands that we bring together all the available tools and disciplines for reflection and action. How can knowledge be interwoven to expand our understanding of the world and broaden our imaginations, to look to the future on an international scale? “Research-creation,” or practice-based research, is a relatively recent field between theoretical and applied research associating experimental, exploratory, and critical approaches and practices while privileging sensorial experience. Through installations, dispositifs, and performances, new methodological tools are being created to access sources of shared knowledge and to explore contemporary transformations aesthetically.

How can we go beyond text in communicating these findings at the intersections of art, design, and science? The traditional methodologies and formats of journal articles are not always adapted to research that explores sensorial and singular forms.

.able Journal is the result of observing this limitation, reinventing the publication form by making research accessible through images. Free of charge and distributed on numerous platforms, media, and devices—including formats specifically adapted for social media—the journal gives immediate access to visual essays and creates multiple entry points for all to access research in the arts, design, and sciences. Centered on the visual, this system makes the text ancillary, overturning the traditional balance between text and image. .able’s publication modalities leverage and circumvent contemporary fragmented reading patterns, allowing transitions between different devices, beginning with smartphones.

A reader checks out “Yōkobo” by Dominique Deuff, Gentiane Venture, Isabelle Milleville, and Ioana Ocnarescu on .able. Image courtesy of Dominique Deuff

As a peer-reviewed journal, .able experiments with the potential of academic publishing, going beyond text-centric conventions to explore the many alternatives and opportunities that multimedia and multiple platforms offer. From the design of sustainable fashion or bioluminescent micro-architecture to the dynamics of bacterial contamination or the exploration of deep sleep, .able combines academic excellence, artistic rigor, and accessibility focused on exploring contemporary sociopolitical and environmental issues in images and putting these challenges into perspective. The journal offers a new space for interdisciplinary research to both the academic community and the wider public. With its radical approach, it aims to reinterpret the traditional publishing process.

Created at the initiative of La Chaire Arts & Sciences of the École Polytechnique, the École des Arts Décoratifs–PSL, and the Fondation Daniel et Nina Carasso, .able journal is published by Actar Publishers and supported by some 30 international academic partners brought together to publish innovative interdisciplinary research.

The free-of-charge, open-access journal is available now at able-journal.org and distributed on social media at @ablejournal.

A print.able issue, printed on demand. Image courtesy of Actar Publishers

Emile de Visscher & Ophélie Maurus, “Petrification.” Image courtesy of Ophélie Maurus

Peter Lunenfeld, Denise Gonzales Crisp, and the students of UCLA’s Design Futures 2021, “Solve for (x)Futurisms.” Image courtesy of UCLA | Albert Acosta, Zara Aiken, Helena Alcala, Nel Alpysbayeva, Sascha Barnes, and Natalia Beltran

Do stories and artists like this matter to you? Become a Colossal Member today and support independent arts publishing for as little as $5 per month. The article .able Journal Publishes Research Through Images appeared first on Colossal.

The Ithaca Farmers Market opened to the public at its waterfront location in the Pavilion at Steamboat Landing on April first, 2023. The market has operated since 1973 and is celebrating its 50th year of serving the community.

The market’s 50th year is set up to be an interesting one as it is considering reopening their mid-week downtown market in DeWitt Park, in addition to their satellite market at East Hill. The DeWitt Park market was a popular downtown destination, but it was forced to close due to COVID-19 restrictions that limited customers.

At the beginning of March, the market announced that they would be seeking community input through an online survey to understand whether or not residents would be interested in attending a midweek downtown market. On March 28, it was announced that the survey would remain open until April 7, 2023.

The survey asks residents to consider if they would prefer the midweek market to be held on Tuesdays or Thursdays, if the hours should be from 11am to 2pm or from 3pm to 6pm and if it should be held at DeWitt Park — as it was before the pandemic — or in a new location on the 100 block of West State/MLK Street?

The marketing coordinator for the Farmers Market, Carie Cuinn,  issued a press release saying that so far, according to the survey “customers are mainly looking for prepared foods and a good variety of farm products.” Cuinn continued saying, “Once the community votes are tallied, [the market] will work with their vendors to ensure they can properly fill this need before moving forward with a final decision.”

According to Cuinn, “Ithaca Farmers Market will announce their results in May 2023, and if they decide to reopen the downtown market, Ithaca could see it later this year.”

The link to the community survey can be accessed here.

While the future of a downtown midweek farmers market remains uncertain, Cuinn has encouraged residents to visit the market on the waterfront in the Pavillion at Steamboat Landing to experience the “wide variety of products” from within 30 miles of Ithaca.

Products include: farm-raised meat, eggs, and dairy; fresh vegetables and fruit; locally-gathered honey and locally-prepared staples like jelly and sauces; bread, pastries and other baked goods; wine, hard apple cider and mushroom spirits; as well as live plants and the best selection of hot food and art.

Throughout the month of April the market will be open on Saturdays from 9am to 3pm and starting on May 7 the hours on Sunday will range from 10am to 3pm.

The Market at Steamboat Landing operates rain or shine, from April through December each year. It features more than 80 unique local vendors at each market, plus live outdoor music — weather permitting. The market has space for parking, and easy access via public transit on TCAT Route 13.

The Ithaca Farmers Market Organizational Manager, Kelly Sauve, recently said “The farmers market organization wouldn’t survive without its community and in this 50th season we look forward to celebrating with you all, hosting fun events and featuring non profits, including our very own Friends of Market.”

Sauve continued saying, “We think this year will be the best one yet as customers shop the best food, art and groceries within 30 miles while also learning about great community resources and enjoying being together.”

Operations Manager at the Farmers Market, Cassidy Graham has said, “In our 2023 season, we are happy to welcome several new vendors to our IFM community who offer an exciting variety of new products.”

Graham continued saying, “If you stop by Steamboat Landing this season, you will find kombucha and hard ciders from Redbyrd Orchard Cider; nursery trees, plants, and seasonal produce from Perry City Orchard & Nursery; an array of honey products from Picaflor Farm; chicken wings from Wally’s Wings and Things; and plenty more! We will continue to add new vendors to our roster throughout the 2023 season so you’ll be sure to find new products, as well as all of your favorite classics, every time you visit us at Steamboat Landing this season.”

The Pavilion at Steamboat Landing is located at 545 3rd Street, Ithaca, NY 14850. Saturday market hours are 9AM to 3PM beginning April 1, 2023. The market will reopen on Sundays beginning in May 2023.

To learn more visit the Ithaca Farmers Market website or follow the Farmers Market on Facebook, Instagram or Twitter.

Carrboro was the first town in North Carolina to have a local poet laureate and 20 years later is still continuing that advancement of poetry during National Poetry Month.

National Poetry Month is celebrated annually in April — and the Towns of Chapel Hill and Carrboro are both celebrating this year. National Poetry Month was first launched in April 1996 by the Academy of American Poets.

“The town of Carrboro has been a poetry-loving community since at least going back as far as 2002, when we established the poet laureate,” Carrboro Mayor Damon Seils said. 

He said he has always loved poetry and enjoys sharing and celebrating it with his neighbors. 

“It’s been an arts-loving town for a long time now,” Seils said. “Whether it’s poetry or the visual arts or music, it’s just been a place where artists, musicians and others have found a home. I don’t know what to attribute that to — obviously, the proximity to the University has a lot to do with that.”

Liza Wolff-Francis, Carrboro’s current poet laureate, will be involved in a line-up of events in April to celebrate the month in Carrboro.

Wolff-Francis said eco-poetry is important to her, especially since Earth Day is also celebrated in April. On April 22, Earth Day, Wolff-Francis will be at the Carrboro Farmers’ Market for a seedling giveaway and community poem event.

During her tenure as poet laureate, Wolff-Francis said she is trying to get poetry out in the community in whatever way she can.

“Anybody can write a poem, and probably people have many, many poems within them,” she said.

Wolff-Francis also said she wants people from neighboring communities to participate in local poetry events.

Seils said while his short-term goal is to have an inspiring poetry month, his longer-term goal is the success of the Town’s annual signature event, the West End Poetry Festival, which is held in October.

Chapel Hill also has a poet laureate — Cortland Gilliam currently holds the role. Melissa Bartoletta, the communications coordinator at Chapel Hill Community Arts & Culture, said her department works closely with the poet laureate.

This month, Chapel Hill Community Arts and Culture is partnering with the Chapel Hill Public Library to amplify poetry in the community.

Hosted by Gilliam, “The Poet is a Verb” is an open mic event that will take place on April 27 at 6 p.m. at the Chapel Hill Public Library.

“I think a lot of people, when they think of the library, just think of arts, digital and written resources, so it’s really exciting when we can bring things to life like this,” Hannah Olson, the marketing and communications coordinator at the Chapel Hill Public Library, said.

Olson said the library has made poetry booklets and displays in the past, but the presence of a poet laureate has facilitated increased engagement with poetry.

Bartoletta said Gilliam has also worked with former Chapel Hill poet laureate C.J. Suitt to create a new poetry work that will be unveiled as an artistic design on a Chapel Hill Transit bus shelter. The art is being designed by local artist Wutang McDougal as part of the Art + Transit program.

“Certainly, Chapel Hill has an arts-loving community as well,” Seils said.

The two Towns will also be hosting a few events together to celebrate the month.Wolff-Francis and Gilliam will be at Flyleaf Books in Chapel Hill on April 6 to speak about the role of poetry in the public realm. 

“Poetry is a way for people to be heard,” Wolff-Francis said. “People are able to use their voices in ways that they might not otherwise.”

@DTHCityState | city@dailytarheel.com